You either made something today or you didn't.

There was a great Nike headline a few years back: You either ran today or you didn't. So true. And so true about what we do. We make. Or we fake. There's no in between. The best creatives are always producing stuff no matter what. Why? Fear, hunger, joy, fun, proof, ego, insecurity. All of the above. We do staff meetings ever quarter and a poster series to tell the staff. David Byrd, one of best designers, made these in a couple days. He's a maker. And that's why he will go far.