conscience

My father was always aware of right and wrong. He had very defined moral guidelines. And yet, he was respectful and open to differing points of view and new ideas. I hope he passed those same traits on to me. I hope, if nothing else, he gave me a conscience. To my father, this site is dedicated to you.

Cannonball coming.

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The Walmart team cleaned up at the local Addy Awards last week, winning 15 cannonballs. "Younger Skin" was the big winner, taking ...

Robin will always be with us.

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You were everything to all of us. Friend. Audience. Mentor. Teacher. Parent. You knew our ticks, habits and moods. And you always had the ri...

Print. Yes, we still do it.

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It's been a long time since I posted any print here. These posters were created by Brian Williams and Matt Wojtysiak using Matt's or...

Meet Robin's Egg.

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We are so proud to announce a new app created entirely at Martin. It was inspired by a close friend, Robin, who was diagnosed with cancer a ...

January in the books. Really?

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Crazy start to 2012. Here's a few posts right in a row to catch up. Had the great honor to be invited to the One Club for the latest Hal...

Merry Christmas.

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The wall below is outside my office at Martin. When we re-imagined our workspace and moved in a year ago, we changed much more than the desk...

Frank. The gift no one wants.

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Our first "planned" viral for WM: frankthefruitcake.com. He's part fruit, part nuts, all annoying. Frank is voiced by Bobcat G...

Our tribute to simplicity.

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When Steve Jobs passed away, all of us Apple devotees felt a huge loss. A strangely personal loss. Most of us never meet him. But that was t...

Welcome home.

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Troops are coming home from Iraq and that's good news. For Veteran's Day, we created this tribute for Walmart. For me personally, ev...

Wild about Harry.

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Every few months I have lunch with Harry Jacobs, One Show Hall of Fame member and the guy who basically put Richmond and Martin on the ad ma...

11 in 2011.

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"Dance" is the 11th Walmart conveyor spot to be posted on the respected site creativity.com. An amazing achievement. Congrats to t...

They keep coming.

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A couple new favorites in the "Every cart tells a story" campaign. More in the works.

50 years ago.

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Class differences. Race tension. Multiple wars. Economic woes. Political battles on the left and right. 1961 looks a lot like 2011. We'r...

A good show.

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15 finalists at The One Show this year. The encouraging thing: first time finalists in Design and Entertainment, plus multiple nominations ...

Re-imagine, re-think, re-____________.

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That's the theme of the Art Gallery within the new space at Martin. We're kicking off the first show June 22, featuring artists Robe...

Every cart tells a story.

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One of the first spots in what we hope will be a nice, long campaign for the world's biggest company. The idea was simple: Walmart has l...

Hit it Bubba long.

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A lot of fun directing this package featuring pros Bubba Watson, Lee Westwood, Louis Oosthuizen, Marc Wilson and Hunter Mahan. Worked with D...

Cancer meets Bieber fever.

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On March 1st, Usher wished Justin Bieber a happy 17th birthday by posting this re-mix music video by Mysto & Pizzi on Facebook and Twitt...

His speech is now our speech.

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Long time, no post. Up to my eyeballs in production since January. So let's catch up. To celebrate the 50th anniversary of JFK's fam...

Thank you.

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To Brian and Wade. Norma and Darbs. Mike and John. Anne Bev, Pete, D'Arcy, Neel, Tedd, Tom, Lee, Dean, TD, Ben and DS. To my kids and lo...

An idea writer. R.I.P.

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Ted Sorensen gave voice to JFK's ideas, visions and dreams for the future. "Ask not what your country can do for you...", ...

Re-inventing the birthday card.

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What if Rihanna could call your best friend and wish her happy birthday? What if 25 of your family members could send grandma a personalized...

The absurdity of it all.

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He's lowered taxes for 95% of Americans. He saved the car and banking industries. The stock market is way up since he took office. And h...

The latest: Usher.

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The Birthday Gallery continues to fill up. We recently shot Usher at The Greenwich Hotel and more big stars are coming. So far, thousands of...

Here's to more birthdays.

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This year, 11 million cancer survivors will celebrate a birthday. Progress. 20 years ago, the cure rate for cancer was 1 out of 3. Today, it...

Tweet, tweet. JFK is running for president.

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Right now, JFK is running for president - on Twitter. Every day, every stop, every speech is being re-broadcast as it happened 50 years ago....

Did not expect this.

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We had no idea when we set out to go to the moon last year that we would end up in Cannes. What a ride. Thanks to all the amazing talent tha...

Rockin' the suburbs, downtown.

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The National is an old vaudeville theater in downtown Richmond that has been converted to a popular venue for musicians touring on the east ...

The real winner.

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We won two Yellow Pencils last night at D&Ad for wechoosethemoon.com, our recreation in real-time of the Apollo 11 moon landing. But the...

The crew of Apollo 11.

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Celebrating in NYC at The One Show interactive awards. From left to right. Brian Williams, art director. Great designer, smart as he looks. ...

Mr. Rollback.

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His name is Darrell Owens and he's a real associate at Walmart. Father of two, part time college student, working two jobs, we found Dar...

Over the moon.

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Last night, the team won two gold pencils and one silver at One Show Interactive. Don't wake me up from this dream. We are so out of thi...

Still hard to believe.

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That George W. Bush was the President of the United States for EIGHT years. When I came across this video we made for the Kelly Awards a cou...

We all love Mike.

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Mike Hughes has been my boss since 1992. I have learned a lot from him about making better work. But more than anything, I've learned ho...

Shining light on the homeless.

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Spend time in Santa Monica and you will come across a dozen homeless people on the way to coffee in the morning. It's harder to find th...

Some more directing.

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A new campaign for the reel, featuring PING's testing robot and the grandson of the man who invented him.

Houston, we don't have a problem.

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We are humbled by the news that wechoosethemoon.org was just chosen site of the year by the FWA. Thank you. Congrats to the combined team of...

1/18/2010. A good day to remember.

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How far we've come. And how far we need to go.

Design for Obama.

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Last night at Taschen, Spike Lee signed copies of his new anthology, Design for Obama. One of the posters we did for the Obama Virginia Stat...

Verbal warfare.

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Walmart sells more video games than any other retailer. Last year for Madden 09, we created a "Smack Talk" rivalry between two gam...

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Steve, the Dad Gamer, securing the home front.

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Nick, the Single Guy Gamer, finding inspiration.

A little thing from the world's biggest company.

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We all know that the little things in life can add up to make a big difference. That has been the driving force behind our strategy for Walm...

He was our insurance policy.

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The healthcare debate continues. But there was no arguing Ted Kennedy's passion for universal care for all. He was a great man and we wi...

3 went in 1969. 1.25 million went in 2009.

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We landed on the moon last night! According to Google Analytics, over 1.25 million unique visitors jumped onboard wechoosethemoon.org from l...

Are you going to the moon?

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As part of the 40th Anniversary of the landing on the moon, we're going to celebrate by going back - in cyberspace. On July 16th, 2009, ...

We are doing it because it is hard.

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1962. John Kennedy declares America is going to the moon. And we're going to do it not because it's easy but because it's hard. ...
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